Nexon America Selects Pando Networks to Optimize Game Downloads
NEW YORK,March 5, 2009- (Business Wire) Pando Networks, the leading provider of content delivery cloud services and Nexon America, a world leader in free-to-play multiplayer online video games, today announced that Pando has been selected to provide optimized content delivery services for Nexon America game downloads. The partnership, which will utilize the Pando Content Delivery Cloud platform, will accelerate download speeds and increase completion rates for millions of Nexon gamers and significantly lower delivery costs and services for Nexon.
Nexon America, a leader in the increasingly popular massively multiplayer online gaming (MMORPG) industry, offers a comprehensive roster of high quality game titles for free. With more than two million registered users for Combat Arms, its recently launched first person shooter (FPS) title, coupled with the success of MapleStory, its MMORPG game, the partnership with Pando will provide Nexon users with unparalleled download speeds.
“We identified and tested several solutions, but Pando Networks truly increased the speed and efficiency of delivering our large game files to players,” said Soo Min Park, vice president of game operations at Nexon America. “With quicker completed downloads, it is now even easier for Nexon players to experience our free-to-play games and allows Nexon to expand our reach even further in the North American market.”
The Pando Content Delivery Cloud optimizes data delivery from both CDN servers and peer nodes. The Pando service accelerates download speeds while significantly reducing delivery costs. The Pando Content Delivery Cloud is more scalable than a stand-alone CDN delivery service because as download demand increases, Pando network capacity expands and performance improves. This is especially important for online game distribution as new releases of popular games frequently result in a sudden surge in download demand that can degrade CDN performance and the end user experience.
“We are thrilled that Nexon America selected Pando Networks to optimize the delivery of their popular games,” said Robert Levitan, CEO of Pando Networks.”The Pando Content Delivery Cloud is perfect for increasing the performance and scalability of online game delivery. Our industry leading expertise, developed from managing a network of more than 24 million consumer nodes, can now be leveraged to help partners such as Nexon America.”
Pando Networks has been an industry leader in optimizing content delivery within Internet Service Provider (ISP) networks. Pando Networks’ CTO Laird Popkin and Verizon Communications Senior Technologist Doug Pasko are co-chairs of the P4P Working Group, an open industry association with more than 80 member companies. Pando has conducted trials of P4P protocols with AT&T, Comcast, Telefonica, Verizon and other ISPs. The results have shown accelerated content delivery speeds and reduced network operating expenses.
About Pando Networks Inc.
Pando Networks optimizes online delivery of media assets such as games, video and software. The Pando Content Delivery Cloud consists of CDN servers and peer nodes coordinated by intelligent web servers and client software. Pando accelerates content delivery while reducing delivery cost. Pando combines the reliability and control of CDNs with the scale and cost efficiencies of P2P technology. Pando Networks co-chairs with Verizon Communications the P4P Working Group that has developed and deployed advanced networking protocols that enable ISPs and P2P service providers to rout data more efficiently. Pando is funded by Intel Capital, BRM Capital and Wheatley Partners.
About Nexon America Inc.
Nexon America Inc. is the North American operations and publishing arm of Nexon Group, a pioneer of interactive entertainment software and the world’s leader in massively multiplayer online games. Based in Los Angeles, Nexon America was founded in 2005 to bring the best of online entertainment to the North American audience. The company’s growing library of titles includes the world famous franchise MapleStory, the new fantasy life of Mabinogi and the fast-paced, first-person shooter Combat Arms. The foundation of all Nexon America titles is the item selling business model, in which users access the full game for free and can later opt to pay for game enhancements.
Lisa Neumyer, 212-343-8800